VISUAL STORYTELLING CONSULTING
“Inside each of us is a natural-born storyteller, waiting to be released.”
- Robin Moore, author
Hi, my name is Tara Todras-Whitehill
I'm the CEO of TaraTW Visual Storytelling Agency
Do you want your stories to be impactful and affect real change?
I’m an award-winning storyteller, and I'm passionate about changing the world through powerful visuals.
I have had my work featured on over 20 front pages of the New York Times and ran my own creative agency for six years. For over a decade I've worked with top NGOs and news organizations to tell their stories in compelling ways.
And now, I've created my company to help others become effective storytellers.
We want you and your team to build those skills, and can help, starting today.
I HAVE WORKED FOR
The NY Times, The World Bank, the Bill&Melinda Gates Foundation, Amnesty International, The Associated Press and UNDP, among many others.
Visual storytelling: This is how we work together
Don't just hire a visual storyteller, BECOME one.
Learn how to use Facebook and Instagram stories effectively
Learn how to integrate visual storytelling into your workflow
Learn the most powerful ways to take photos and videos
Learn how you can help everyone at your organization can become better visual storytellers
Learn how to engage your audience for maximum visual impact
It's time for you and your team to be the storytellers you were meant to be
Start here: is your social media telling the right visual story?
Hop on a call with me and I’ll give you some easy pointers to improve your online presence.
I have had the pleasure to work with Tara on more than a dozen projects for my organization, Search for Common Ground, the world's largest peacebuilding NGO. Tara is an incredible photographer and storyteller. She brings deep knowledge to all phases of the production of a story—from ideation and storyboarding to on-the-ground work to post-production and distribution. Her ability to connect with the people whose story she is telling shines powerfully in her work. Her technical expertise is superb and shows in all of her photography (I was amazed by what she did for a gallery installation that required technically very challenging shots). Her creativity and storytelling experience shape a good narrative into a great one. And in her capacity as a consultant in digital communications and storytelling, Tara brings excellent training that I know colleagues in peace and development work who are not trained as communicators have found very useful. I am looking forward to another opportunity to work with Tara in the near future!
Director of Communications, Search for Common Ground
Tara worked seamlessly as an extension of our team during the pandemic. She helped us navigate storytelling during lockdown when production was halted, bringing in her network to help us create digital platforms and content that communicated our impact stories in engaging and unexpected ways. For every block in the road, Tara found a work around! Tara is an expert storyteller; she will help you find the nuggets of gold in your work and build on them. Highly professional, creative, solutions focussed and calm, I really look forward to working with Tara again in the near future
Director of Marketing & Partnership Lead at Girl Effect
Tara understands storytelling like no other. In particular related to impact-oriented storytelling. We live in a world where storytelling is core to many marketing strategies and Tara knows precisely not only how to craft a good story, but also how to engage a community with this story through different channels, each with their own engagement dynamics. Tara is really a one-stop-shop for impact brands and organizations who generate meaningful content. I can highly recommend her!
Camille Van Gestel-Walinga
Tara was a guest speaker in my Global Reporting class at The School of The New York Times's Summer Academy, where she guided students (high school aged) through some of her award-winning photo essays. The students greatly enjoyed Tara's deep and inspiring experience in photojournalism, as well as her thoughtful explanation of the story process and craft.
Journalist and instructor at The School of The New York Times
It’s rare to have a consultant that is not only talented but willing to go the extra mile to make sure an organization is self-sufficient. I hired Tara originally for her outstanding photography in challenging/remote environments around the world. We had one circumstance where we couldn’t access a location and I was particularly impressed by her ability to coach other local photographers in the toughest situations—effortlessly. No detail was overlooked and her creative assets were able to be featured in a variety of campaigns, stories, events, and media. It was only natural for me to bring in Tara to lead our organization in workshops on how to become better storytellers. She taught us how to make the most of limited resources from a real place of understanding and helped us build a larger strategy for ongoing success. Anyone would be lucky to have the chance to work and learn from Tara!
Philanthropy & Communications
You rarely come across a professional like Tara. It was my and my teams' privilege to be coached by Tara in effective storytelling. Her top-notch technical expertise is accompanied with an effortless and to the point communication style. I was particularly impressed by Tara's ability to cut through the static and zero in on practical and straightforward solutions that significantly amplified our work's message. Tara was also very generous with her talent. She was genuinely looking forward to making a positive impact on her clients. Her positive attitude, technical expertise, and pay it forward style was a breath of fresh air. I look forward to cooperating with Tara on future projects.
Country Representative & LIFE Project Director at CIPE
useful blog posts
Want to join a community of likeminded storytellers?
7 Lessons From Conflict Journalism To Help You During The Pandemic Lockdown